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Brad McGhee

Marketing Manager for LBA Air Conditioning, Heating & Plumbing

 

How HVAC and Plumbing Contractors can get their best results from their marketing manager

Today I am going to connect you with Brad McGhee who is the Marketing Manager for LBA Air Conditioning, Heating & Plumbing.

Today Brad is going to share with us:

  1. The biggest advantages of using an advertising agency for your marketing.
  2. What agencies in the contractor space can offer you and more importantly what they can't.
  3. How his company became know as "LBA Heroes" and how much that has helped his marketing system.

So now let’s get to it.

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Marketing Efficiency and Effectiveness Rating (MEER Score)

You are familiar with a SEER rating and all the benefits that a higher SEER number brings to your customers, both in comfort levels and utility bills. But are you, as a heating and cooling business owner, aware that you actually have a MEER Score? Your Marketing Efficiency and Effectiveness Rating Score (MEER Score) is a report card on how efficient and effective your marketing and sales efforts are turning into new customers. Your MEER Score provides a third-party, unbiased, independent rating for one of the most critical parts of your business… your marketing. Get your MEER Score now.

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